Who is Heba el Sawah?

Entrepreneur, writer, family relations and positive psychology coach, Heba El Sawah is well-known for her “Living on Purpose” training course, “Soulmates” marital workshop and “Intimacy” sexual training program. She also conducts coaching sessions to assist individuals and families and makes many contributions to the training world.

El Sawah majored in Business Administration studies, then entered the training world and received a Certified Trainer Certification from the Positive Discipline Association, USA, and another Certified Trainer Certification from Dr. John Gray, a marital relations expert and author of “Men Are from Mars, Women Are from Venus”.

She also received a Certified Trainer Certification from Dr. John Gottman, Founder of the Gottman Institute and “Positive Psychology Coaching” from the International Coaching Federation. In January 2017, El Sawah wrote "Cinderella’s Secret", a best-selling book distributed in Egypt and the Gulf area. In January 2020 she published her second book “Shahrazad on Fire” which is distributed both in Egypt and overseas.